Global Marketing Delivery Lead

  • Full Time
  • India


If you have a keen interest in brand marketing and the future of energy, have a passion for people and are energised by involvement in shaping and delivering Employer Brand Marketing at Shell, this could be an exciting opportunity for you. The Energy Transition and Digital Transformation will change the business environment, the way we work and types of capabilities / skills we will need to prosper as an organisation. Our Employer Brand is a key differentiator in attracting the best and brightest talent to Shell.

Where you fit in

As the Global Marketing Manager you will be part of the Global Employer Brand marketing team, who are responsible for Shell’s employer brand proposition and marketing strategies to attract a wide variety of talent across all countries, segments and Shell Businesses, helping Shell’s future talent to understand who we are and why to choose Shell as a great place to work.  

As a member of the global Marketing Leadership Team (MLT), you will lead a team of diverse Marketing Advisors to develop strategic marketing plans and deliver country marketing plans designed to attract targeted talent and support resourcing teams to recruit significantly increasing targets in a very competitive landscape, collaborating with your peers in the MLT and senior leaders within resourcing and across businesses for the delivery of the Employer Brand marketing strategies. 

The global marketing team is part of the Global Integrated Resourcing organisation comprising the full span of resourcing activities including recruitment of >5,500 recruits per annum in an increasingly dynamic external environment where the skills and capabilities required to meet the needs of the Energy Transition and our Powering Progress strategy mean that our Employer Brand is integral to success.  Some of the dimensions managed include over 18 million visitors to our Shell careers sites, brand and content on 200 channels with 220 million people served a Shell employer brand or job advert across social media, 185 University relationships,  700+ recruitment marketing events and 134 employer awards including numerous Diversity and employer of choice awards. 

What’s the role

As the Global Marketing Manager we’ll entrust you to set the standards for strategic marketing planning and excellent marketing delivery, to ensure highly professional plans on time and within budget, to ensure brand and policy compliance, and to be responsive to changing needs as required. In this role, we’ll be looking to you to role-model brand ambassadorship internally and through external networks. On a wider level you will develop and maintain network of stakeholders in Integrated Resourcing and across Shell to understand business and country challenges and engage on marketing plan priorities.

As a member of the global Marketing Leadership Team (MLT), you can look forward to collaborating with the Global Proposition Manager, Global Brand & Communications Manager and Digital Marketing Manager to provide support for your marketing team through a pipeline of global programmes, marketing communications content and digital marketing and evaluation. You will also enable best practice sharing and application across geographies.

You will lead, coach and develop a team of 12 professional marketers (Marketing Advisors) in multiple locations to foster personal growth and deliver functional excellence.

What we need from you

We are keen to hear from talented individuals with extensive experience in strategic marketing planning, proven hands on operational marketing delivery across the marketing mix and channels with a focus on delivering brand and business metrics, as well as significant experience in team leadership. 

You will also bring with you:

  • Marketing experience of at least 10-15 years, with proven ability to develop integrated strategic marketing plansacross multiple countriesthat leverage rapidly changing digital marketing techniques, campaign management and evolving platforms.

  • Proven operational marketing plan delivery experience with demonstrated success in planning and delivering marketing programmes that meet business targets with proven ROI.

  • Strong capability to create clear direction from complexity in order to drive recommendations and planswith experience of global or multi-country marketing strategy development

  • Experience as a team leader, with successful track record of coaching and motivating teams and delivering through others.

  • A focused commercial mindset, well informed on key financial cost drivers; measurement and delivery of brand and business targets, accurate and optimized budget management with care and discipline.

  •  Excellent project management skills with the ability to manage complex programmes on time and on budget.

  •  Insight and data-led marketing planningcapabilities: analyticalskills to interpret market and customer data. 

  •  A customer-centric, externally focused mindset to continuously improve our brand position and the candidate experience across all touchpoints.

  •  A solid understanding of reputation risks, brand standards & compliance and marketing excellence practices

  •  Able to build trusted and credible relationships with a diverse,cross-culturalcommunity of senior resourcing stakeholders, marketing experts and external partners.

  • Able to engage effectively with colleagues from a diverse range of backgrounds and cultures

  •  Strong verbal and written presentation, and communication skills

  • A demonstrated commitment to diversity and inclusion.

  • Strong curiosity to learn, an ability to be inclusive and collaborate virtually and to work comfortably with uncertainty and when proactively addressing challenges.

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